Categories
Statement of Applicability

Statement of Applicability (SoA): The Complete Guide

What is a Statement of Applicability?

Although we know it can be time-consuming and difficult to complete, the Statement of Applicability forms a fundamental part of your information security management system (ISMS). It’s also one of the most important documents you’ll need to develop in order to gain ISO 27001:2022 certification.

Put simply, the Statement of Applicability (SoA) practices information protection as its top priority. The SOA holds ISO 27001 certification and is benchmarked to the Annex A controls set in that standard.

The importance of the ISO 27001 Statement of Applicability​

The Statement of Applicability (SoA) provides a summary window of the information security controls currently used by the organization. A review of the ISMS documents will include audit requirements related to security. In addition, the SoA is a required document that certified organizations are required to produce in order to gain certification from an ISO Standards body.

The documentation is important during Stage 1 and 2 audits. With our ISO 27001 Online Exams, you’ll find your certification very easy in a convenient and secure environment.

The auditor is responsible for reviewing the information asset inventory and identifying risks. They then consider the evaluation and treatment of those risks, as well as look for physical evidence that confirms your organization has implemented controls effectively to address the identified risk.

The Statement of Applicability (SoA) and Scope are a report that provides information on the products and services, as well as business processes, of your organization. The report will include information about people involved in your business, any facilities used for processing data, and systems used by your organization.

If you have customers who want to ensure the ISO certification addresses their website and other digital assets, they may need to see the Scope and SoA before making a purchase.

It’s no good having an ISO certification for AU head office keywords when the identified risks is taking place in an offshore building with resources that are out of scope. That’s one of the reasons why certification bodies now advocate for ‘whole organization’s certifications, which may require a broader and deeper definition of what is covered.

In summary, a simple and well-confronted SOA document which is easily readable by all parties will tell the story of how and why the applicable and implemented Annex A controls are taking place. This gives major confidence in auditors, other interested parties, and ultimately to the organization that they are taking their information security management seriously.

What information needs to be included in the Statement of Applicability?

Before you submit an application for the SoA, remember that it will require a minimum set of information.

  • A list of the 114 Annex A controls

  • Whether the control is implemented or not

  • Justification for its inclusion or exclusion

  • A brief description or how each applicable control is implemented, with reference to the policy and control that describes it in the right detail

Another benefit to using the Statement of Applicability is that it helps identify how the control system is connected. Imagine the situation when an auditor turns up and your spreadsheet showing 114 controls no longer accurately reflects what controls are in place.

One of the most common reasons for failing an ISO 27001 audit is a lack of confidence in the administration of the ISMS. Having a standalone Statement of Applicability document rather than one integrated and automated reduces that risk.

How do you create the Statement of Applicability?

How do you create the Statement of Applicability

So, what’s the proper steps you need to take in order to put together an organizational assessment? Here’s a breakdown of the process.

Understand the Requirements

If you want to implement an ISO 27001 Statement of Applicability, the first step is understanding what the requirements actually are. Sometimes they can be overwhelming when it comes to information security.

ISO 27001 is an internationally recognized standard that creates a framework for organizations to manage information security policy. It outlines requirements for organization specific security management, information security incident response plans and much more.

Conduct a Risk Assessment

For the best results, you should use a risk-based approach to writing your ISO 27001 Statement of Applicability. You should conduct a risk assessment report because this step helps to identify relevant and appropriate measures that will keep your business protected from potential losses.

You’ll want to use the risk assessment you’ve already completed as a starting point.

If not, start by:

Determining the Appropriate Methodology 

You need to decide which risk assessment methodology makes the most sense for your organization. You should choose a risk assessment methodology that is tailored to your particular risks and current circumstances, which include thinking about how you are planning to mitigate those risks.

The bottom line is that there are three approaches risk treatment plan can take: qualitative, or judgement with a low to high scale of probability; quantitative, which uses mathematical formulas to calculate the monetary losses of certain risks; and combination methods like asset-based or threat-based.

Looking for Guidance

In order to uncover potential threats to your organization, you can work with a cybersecurity consultant. They may recommend strategies or tools that they’ve used on similar clients in your field of expertise. This can help you form your own plan and implement the best anti-threat technologies for your business.

The risk assessment process can be difficult, whether you’re a new organization or just starting out with something new. Getting input from others who’ve had experience with the proper risks makes preparing for them much easier.

Determine Your Risk Management Strategy

This is the point where your business can decide what they need to do to stay safe on their website. For example, an organization may decide to implement encryption solutions for securing sensitive data.

Once you have defined all parts of your risk management strategy, you will have a clear picture of what type(s) of controls are best suited for addressing each component within your IT system.

How to save time when writing your Statement of Applicability

The Statement of Applicability (SoA) typically takes a long time to put together for the many steps involved and work that must be done in order to create it. At this point, it should be little wonder why it takes so much time for an organization to go through the required steps:

  • Consider the issues, interested parties and scope of the ISMS

  • Make sure to identify the information assets and processing facilities that are at risk.

  • Conduct a thorough risk analysis to evaluate and assess the risks associated with the consistent safety of information.

  • Evaluate the impact of legislation on your business and identify other information security risks.

  • Decide on how to implement the control in terms of policy, procedure, people, technology and etc.

  • Then create the SoA document itself with those justifications about applicability being clear.

  • The inclusion of the control detail, risks and assets is ideal to show how ISMS works.

  • And help you use it for your business on an ongoing basis.

The ISMS is an important part of keeping a company safe. While it’s often difficult to set up in an organization, it’s even more difficult to do poorly. This is why doing the ISMS correctly and comprehensively is vital for ensuring your organization stays compliant.

Importance and advantages of Statement of Applicability

  • The SoA (Security-Oriented Applications) allow real-time, traceable control across all systems connected to the data. This broad vision of what your organization is doing to protect its information and contribute to identification, organizational and record security measures in place gives you a big picture view of where you stand.

  • The Risk Assessment report allows justifying the inclusion or exclusion of each control, aspects that are not included in the Risk Assessment.

  • Passionate about information security? Organizations that want to develop and implement an Information Security Management System (ISMS) are required to have a SoA document.

  • By documenting controls, stating what they are and whether or not they have been implemented, field auditors can ensure compliance with the published policies and procedures.

Categories
SEO

Find A Quick Way To White Label Local SEO Services

If you’re looking for an affordable white label business opportunity, reselling SEO service companies could be your best bet. By finding the perfect reseller and outsourcing work to them, you can offer a better service to your customers under your own brand name. However, there are some factors to consider about doing so. These factors include hiring a White Label SEO Service provider like Decode Digital Marketing and Printings. Although having marketing in-house can seem appealing at first, these agencies will give you the most benefit with their expertise and affordable rates.

When you partner with the SEO agency, more prospects become leads that turn into customers. You don’t have to manage them yourself; the agency will handle your reseller content and optimize your promotions for more views. As a result, you’ll get more leads without doing much of anything, and they will promote your business in the best possible way.

What is White Label Local SEO?

A white label local SEO service means you provide clients with your own branded services. However, all the work is done by a separate agency.

White label SEO works in the same way as reselling SEO services. It helps you target a broader audience and location from your specific place or location. This is why it’s called “local SEO” services – they are mainly hired by small companies to grow their brand value and name in the market.

As a small digital marketing agency, one person can’t take care of all our customers and/or clients at the same time. For this reason, many companies decide to outsource their local SEO services to white-label experts like us. We’ll help you create a strong brand and optimize your site for keywords that potential customers are searching for on search engines.

How Can You Achieve Your Goals Using Local SEO?

One great way to target a local audience is with search engine optimization services. The best option for this type of service is to go with a reliable company, who can offer local SEO services. There’s no need to worry if you don’t know much about the details of this type of service. They will connect you as their reseller and help guide you through any questions you might have. With the help of these services, you’ll be able to target the specific location audience and also grow your business at a faster pace.

Following are some of the steps that one must follow while using the local SEO services. 

Local Directories

Locally-targeted listings will help you to appear in local searches and to reach the local audience. Adding your website to these lists is a good way to go.

GMB

When you’re looking for online directories for your business, GMB or google my business is one of the best places to start. Your company needs to be on GMB or google my business. You can get a ton of free traffic from Google my business.

Revenue And Sales

One of the ways to grow your customer base is by collecting reviews of your business. The reviews from providers of local listings services will help demonstrate your customer satisfaction.

Transparency

Make sure that the information you provide is correct on your business listings, and let them know more about the type of business you are.

Optimized Content

Before you publish a business listing online, it is important to optimize the content of your local citation.

Local SEO services can help your business connect with the surrounding population. Most business owners need to target local customers. To improve the interaction between your company and potential customers, you should hire an agency that offers a white label service. These local agencies will provide top-notch packages for you and help your company succeed with ease. Along with reviews, these agencies offer content optimization that is good for your business to become visible on Google or another search engine.

These are some of the techniques that local SEO service providers use to boost your brand value, increase your business listings, and give you a competitive edge.

Local SEO Audit

One of the most popular services that SEO experts provide is an audit. Whether you need local or technical SEO, an audit will help with understanding the current needs of your company. Make sure to request a service as it will make it easier for your company to create an effective keyword strategy. Search engine optimization agencies offer you a local search engine optimization audit that will let you know whether your business appears on any local directories.

Keyword Research

If you want to optimize your content, then it’s a good idea to include the right keywords. Your blog post should have words that match the niche of your business and will attract more customers and clients. To find the right keyword, use an SEO agency and their services. They research the best keywords for matching your business and make sure that it will meet your requirements and desires. We provide this service for our customers as well. We help find the perfect keywords that optimize your listing and website.

Organic Links

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Local Listings And Citations

One of the most difficult tasks in local SEO is building citations. Getting your business verified and listed in online directories lets potential customers find you more easily. Professional SEO services provide your customers with all the tools they need to list their business on global or local listing websites. They also help you research listing sites so that you can get verified and listed even easier.

Here are some benefits of choosing to work with the best SEO companies: They have a high success rate and will help you see a visible increase in your business. All of their services are white-labeled and thus trustworthy.

Author bio: Sambhav Shah is a founder of Digital Aura and takes great pride in creating digital marketing strategies from mid market business size to enterprise. Digital Marketing and SEO is his passion. While not at work he loves to play cricket and spend his time on research and reading digital marketing content.

Categories
SEO

5 Highly Effective Off-Page SEO Tactics That Still Work

With 6 billion Google searches done every day, the importance of SEO is clear. In fact, “Googling” has become a standard practice when making a purchase decision. After setting up and optimizing your website (called on-page SEO), you will need to work on off-page SEO to achieve and maintain high rankings in search engines such as Google. After off-page SEO create quality backlink building, to rank websites with quality backlinks from sites that get real organic traffic from Google. Backlink building services helps clients to drive more organic traffic and rule Google SERPs.

What is off page SEO?

Let’s explore five off-page SEO tactics that actually work to help promote your website – if you focus on quality, authority, and relevance.

1.  Selective Guest Blogging

Guest blogging is important because it can be an effective way to build your brand awareness and deepen your connection with your target audience. A guest blog is a great example of this practice – you’re gaining links back to your site as well as showcasing current information to engage with more people within the community.

There are business services that can help you with a strategic guest blogging campaign. Make sure the websites you choose are consistent with your brand and are less likely to be perceived as “spammy” by Google.

The important thing is that you tailor your content to the specific publishing website’s audience.

2.  Podcast Guesting

This is an off page SEO technique similar to guest blogging, where you get bookings on podcasts as a guest. Podcast guesting can be one of the most powerful digital marketing tactics to date because there are tons of podcast SEO benefits including organic backlinks, social media exposure, and personal branding and authority building that comes along with it. With these benefits come many other opportunities for an additional boost in your visibility.

As an expert guest on podcasts, you can build your own status. Our research showed that the audience of the podcast you are appearing in will be curious about you and follow your brand more closely than if they heard you speak on a social media platform. When you appear as an expert, our research found that listeners can gain so much more knowledge and insights from what they hear on the show. Shows with guests are more powerful than those without them because they’re hearing more information right now that would otherwise take a lot of time to find. Being a podcast guest is also a call to action that’s extremely effective when driving web traffic to your website.

3.  Citations & Directory Listings

There are many opportunities to increase your off page search engine rankings by increasing the number of citations you have. Many websites rank companies according to their number of cites, which is one factor that Google uses to rank a website. On-page and off-page SEO are symbiotic – getting good links improves your local ranking while developing your company’s online presence can help expand your chance at success.

Business directories are cost-effective and even free listings have similar features. Paid directories have more features, often including videos or photos that can be added.

4. Broken Link Building

Here, you find out dead pages on third-party websites and contact the webmaster. When it comes to replacing a link that may have failed, you need to create or edit a relevant page for your site to replace the link.

You will improve your off page SEO while increasing your presence online, which will help attract more customers. You’ve alerted social media managers of dead content so that they can improve their sites.

If you want to find broken links, SEO industry website Moz has a guide on how. The best way to start is by conducting keyword research.

5. The Skyscraper Technique

This skyscraper technique, and off-page SEO technique is a process to introduce your keyword rich content to other relevant sites for grant link opportunities. To use this strategy, you need to research the content on blogs that are in your industry and create a blog post from it. You can also expand on the blog posts by providing new info such as stats and graphics. Then, reach out to webmasters of these websites in order to ask for link opportunities.

It is beneficial to discover popular blogs and take advantage of their content because there is demand. This reveals that these blog posts are already highly ranked in search engines, which gives you another potential way to rank higher.

Search engine optimization is a crucial component of a digital marketing plan to help your company achieve their growth potential. Make sure you’re working on some, or all, of the techniques listed above to leverage more traffic.

Categories
Website Design

Your Website Performance Will Dip If You Don’t Solve These 5 Issues

So more than 50% of the online users want your website to load up in a flash. [1]

Two seconds— that’s all you’ve in hand to send them to intergalactic glory.

They may give you an additional second to please if you’re lucky.

But the moment it goes beyond 3 seconds— good luck trying to get them back. [2]

Here’s something worse to deal with for you:

  • If your web performance is poor, it can deviate 78% of the potential customers
  • 44% of these potential customers leave bad words of mouth for you with their families and friends

One bad experience… and years of effort can affect…

  • Traffic
  • Leads
  • Conversion rate
  • ROI

It is why you need to partner with web design companies that prioritize web performance over fancy website gimmicks.

Yes, over the gimmicks that usually die after the trend blows off in the first spurt.

But don’t worry!

We’re going to break down the probable reasons your website is underperforming even though you haven’t connected with the top web design companies yet.

So let’s check them? Great!

Poor Web Performance Reason #1: Slow and steady doesn’t always win the race. Your website is too slow!

The time is shrinking!

Yes, you heard it right.

With technology leaping forward, websites are getting blazing fast. 

And so do your customer’s expectations.

They need instant gratification.

You never know what’s three seconds now may turn into 1 or 1.5 seconds tomorrow.

Can you make your website load this quick?

What causes the website to load slowly

  1. Render blocking javascript that prevents web pages from loading quickly
  2. You don’t use a content delivery network (CDN)
  3. The images are far from being optimized
  4. The flashy, non-succinct content all-around your website
  5. Too many HTTP requests bother your website
  6. Using the plugins that are not meant for your website
  7. Database filled with plenty of items
  8. Unnecessary coding elements in your website
  9. You display too many ads at one go
  10. Too many cache data and improper caching techniques

How to speed your website

Speeding up your website is a part of SEO efforts.

Usually, web design companies also play as SEO companies to take care of your web performance needs.

Here’s how top SEO companies speed up your website:

  • Compress all the files larger than 150 bytes
  • Minify CSS, HTML, and Javascript
  • Avoid using blocking javascript
  • Lower down the total redirects to your page
  • Use browser caching
  • Work on server response time
  • Distribute a load of web content on the content delivery network
  • Optimize your images and multimedia files

Poor Web Performance Reason #2: Google has changed the algorithm. But you haven’t optimized it for mobile yet!

Look! Google is not sorry for changing its algorithms and priorities.

It was all good to optimize for the desktop a few years ago.

But more than half of web traffic influx from smartphones and mobile devices now.

Are you keeping up with the changes?

Common examples of poor mobile optimization

  1. You use embeds on the top of the landing pages
  2. Pretty badly optimized images
  3. Poor mobile experience
  4. No vivid click-to-call functionality
  5. You’ve no site search functionality (causing high bounce rates)
  6. There are confusing and separate URLs for mobile devices 
  7. Terrible viewport and annoying obstruction

How to optimize for mobile optimization

  1. Use Google-friendly tools for auditing mobile optimization
  2. Play around responsive themes
  3. Pick fast, reliable, and responsive web host companies
  4. Customize your pop-ups for mobile devices
  5. Use accelerated mobile pages for head start loading

Poor Web Performance Reason #3: Bad hosting is the second worst thing that can destroy your website. First is your ignorance!

The wrong web hosting service is a chink in your armor you’d want to avoid at any cost.

Why?

They leave your website and business vulnerable to cyber threats— which compromises your customer’s credentials.

Plus, if you’re handling a large website, shared web hosting can be a curse on performance and traffic.

Ways lousy web hosting can affect your business 

  1. Your website will get slow (might turn dead with the growing traffic)
  2. Put holes in your pocket
  3. Your competitors will make their mark
  4. It’s a bad way to treat your visitors
  5. The terrible customer service will haunt you
  6. Your page rankings will fall
  7. It will affect your relationship and credibility among customers
  8. Limited bandwidth will limit your growth
  9. Your marketing efforts will go in vain

Things to take care of while choosing a web host company

  1. Opt for the dedicated server for your website
  2. Pick the plans that meet your needs
  3. If you’re going for the shared hosting plan, look for the trusted company
  4. Look for available storage they provide
  5. Go with the hosts that have high uptime
  6. Compare loading speed per hosting service
  7. Discover extra benefits and nail on them
  8. Pick the web hosting company based on traffic plans

Poor Web Performance Reason #4: Widgets and plugins add capabilities to your website. Too many of them amputate it.

Well, plugins and widgets put your website on steroids— putting aside the need for redundant coding work.

So you get your website ready in no time.

But many web developers have become creatures of habit to deploy as many plugins.

Have customized capabilities died? No!

But it’s an easy escape for ordinary web development companies.

Now you may ask how many plugins are good enough to use?

Well, it depends on the quality of the plugin.

  • Multiple good plugins may add a minimal file load to your website
  • A single bad plugin can burden over 10s of files on your website

Disadvantages of using bad plugins

  1. It can make your website vulnerable to cyber attacks
  2. Plugins from multiple designers may not behave well with each other
  3. Poor interaction between plugins can slow down the website
  4. You may notice lag post plugin installation

Things to ask while choosing website plugins

  1. Are you getting the needed feature, and how important is it for you?
  2. Is it compatible with the website?
  3. What is its speed and capacity?
  4. Does it have safety firewalls?
  5. How often do the developers update the plugin?
  6. Are ratings positive?

Poor Web Performance Reason #5: Huge blocks of codes are not equal to great websites. In fact, it’s the contrary!

You may think the large chunk of coding = a highly functional, dynamic website!

Not a bad idea to think about.

But it’s not always true.

You need minimal coding for maximum output.

It’s only a downward spiral for your business if your website has subpar coding blocks and plenty of glitches.

Coding mistakes web developers make

  1. They cling to the old school HTML
  2. They say “it works on my browser” rather than checking on all of them
  3. Making codes that SHOULD work instead of codes THAT work
  4. Developers write forking code to adjust to all the environments
  5. They also create meaningless and avoidable pages
  6. Design gets compromised

Ways to fix developers issues

  1. Hire experienced web development companies to code for you
  2. Have experts remove unnecessary coding diarrhea
  3. Make use of all the necessary tools to optimize your code 

What did you learn?

You learned… that website speed is the key to online success. 

You learned… that mobile optimization is the present, not the future.

You learned… that the web hosting partner needs to be real quick. 

You learned… that there’s no point in overusing plugins… they’re friends in the limit, enemies with unbridled use.

You learned… that coding simplification is necessary for your web performance.

Sources

  1. https://neilpatel.com/blog/loading-time/
  2. https://www.hostingmanual.net/3-seconds-how-website-speed-impacts-visitors-sales/
Categories
Shopify

Top 5 Shopify PWA Stores Examples

Shopify PWA stores provide customers with a native app experience. From installing PWAs to using them without internet connectivity — customers love every bit of it. 

And when customers are happy, the store owners are rewarded with a boost in sales and repeat orders. 

Don’t you believe us?

Here are 5 Shopify PWA stores that received terrific results after switching to progressive web apps. 

Store #1: Miko

Founded to combine artificial intelligence, IoT, and Robotics for daily consumer affairs, Miko is an advanced robotics innovation lab. 

The company has launched flagship robot models — Miko, Miko 2, and Miko 3 — to deliver meaningful and interactive education through interactive learning to kids of different age groups.

The problem

Interestingly, the native Shopify front-end solution could not provide scalability technical support. Besides, website performance and increasing bounce rates were also a concern. 

The solution

However, since Shopify came across as the only means to handle unprecedented variations in traffic, Miko did not want to let go of it. So Miko decided to go ahead with headless PWA for Shopify. It helped the company find a middle path.

The result 

  1. Miko could add a flexible storefront for their business, garnering the speed and UX-based advantages of PWA execution. 
  2. All this became possible even while Miko closely tied its core digital framework and tools with Shopify. 
  3. Headless PWA instantly translated into better and faster customer acquisition. 
  4. Easy automation of subscription management, taxation analytics, and charge compliance. 
  5. Better front-end management and improved SEO rankings.

Store #2: Koala

Koala is one of Australia’s top online furniture brands, making environment-friendly pieces without compromising customer comfort and convenience. 

Lifestyle-based furniture development — as Koala calls it — is more focused on building sustainable furniture models according to how one leads their life. This approach helps them in being a customer-friendly, easygoing brand. 

With out-of-the-box ideas like a 120-night free trial for furniture sets, there was nothing that could stop Koala from becoming the number one metropolitan online furniture brand. 

The problem

Koala’s online operations hit a definite roadblock when its backend platform could not support the scalability the business desired. 

The solution

A PWA solved the issue entirely as it allowed Koala to avail of customized services that simultaneously encouraged the expansion of both the front and back end. 

The result

  • The actual effect was visible when the brand could deliver customer assistance seamlessly on multiple channels. 
  • A headless PWA also allowed Koala to make dynamic changes to their website and product listings without facing any downtime. 
  • Koala now has a customer-facing website where it enjoys the flexibility of reaching out to its customers with engaging content without worrying about time lags or glitches. 
  • It could speed up the site’s response time by streamlining its back-end functioning through a headless approach. 
  • The PWA also helps them develop several microservices, like shopping carts, that solve their specific customer outreach problems. 
  • The output has been tremendously encouraging, with a 13 million dollar revenue generation

Store #3: Nomad

Few lifestyle product companies in consumer electronics are as successful as Nomad in the online domain. 

Since the company was started in 2012, it has developed several handy products that solve very small yet impactful everyday problems for its end users. 

One of their first products, the ChargeCard, is a great example. It was a portable charger that one could carry along in their wallet. 

Such exciting ideas and a focused problem-solving approach made Nomad quite famous in a short span, eventually leading to heavy website traffic and conversions. 

The problem

Not willing to give away the advantages of a typically established e-commerce platform, Nomad was still facing issues with website loading speed. Growing traffic that was probably not patient enough to wait for pages to load beyond a second had to be accommodated somehow. 

The solution

A headless PWA then came into the picture. With a PWA solution to manage the front end, the loading speed was increased significantly, boosting their website speed almost instantly. 

The result

  • The company saw a 15.6 percent reduction in users who came to their website and left without taking any action or making a purchase. 
  • Similarly, it could enhance the customer experience to the extent that a 25% increment in conversions was noticed within no time. 
  • Nomad also bagged a 7% increase in items added to the cart after Product View.

Store #4: WellPath

WellPath sells health and wellness supplements online with 100% natural ingredients. 

It uses food substances and ingredients with research-backed evidence to promote good health and helps prepare light formulations for the body. 

The company is known for its exciting supplement products that are nutritious and healthy and have a savory taste. 

The problem

Since there are tons of doubts associated with supplements, WellPath’s customers required an easily navigable website that could present the products with accurate descriptions. 

The solution

With a headless PWA approach, the brand could simplify and optimize its website to present specific content to its customers to help them make a decision quickly. 

The result

  • An uncomplicated website UX  — as soon as visitors land on the website and scroll down, they see four products based on their “wellness paths” with a “Shop Now” button for instant purchase. 
  • The landing page had a consultation form to request a one-on-one consultation before finalizing a product. 
  • The website also had a single-click checkout option to expedite order placement without confusing the customer too much. 
  • This gave a boost to the overall customer experience, which in itself drives conversions on its own. 

Store #5: OneBlade

OneBlade is a luxury brand that brings international shaving technology to your homes. It deals in recreating an authentic Italian luxury shaving experience with resilient hand-crafted razors and associated accessories. 

The styling and design of the OneBlade razor are unique and exemplary, while the precision with which it helps you shave your beard is remarkable. 

The problem

The company faced creative limitations while running a successful eCommerce business on Shopify. 

Further, not being able to provide a fast website loading experience to users was stopping them from going all guns blazing when it came to conversions and revenue collection. 

The solution

With a headless Shopify PWA, OneBlade could manage front-end requirements and cater to customers on multiple channels. As a result, the speed and customer experience (CX) improved, while the Shopify backend channel remained as it was. 

The result

  • The combination of speed and CX eventually led to an incredible 579% growth in recurring subscriptions
  • The biggest proof of a significantly improved CX due to speed optimization was the 30.1% increase in the mean order values. 
  • The PWA performed remarkably well in improving the website speed, with an 83 percent decline in the time required for page loading. 

Over to you!

Shifting a settled eCommerce business away from Shopify is not a sensible idea in most cases. But using headless PWA to your advantage can help you manage the increasing traffic while still providing the best customer experience possible. 

So, when are you making the switch to Shopify PWA? Let us know!